Hugo R. Martin
Hugo is an experienced litigator who was admitted to the Bar in 1997. Hugo joined YULEX in 2026 to lead initiatives linking information technology to litigation practice. He views content creation as an essential tool for breaking down barriers between legal professionals and the public.
He is a specialist in the dissemination of legal knowledge, he has acquired cutting-edge expertise in media production. Through impactful series such as “Question de preuve” and “Façonner le Canada”, he equips business leaders to tackle modern legal challenges. His commitment to access to justice is reflected at YULEX through the creation of educational videos and large-scale projects aimed at transforming legal complexity into growth tools for SMEs.
His distinctive approach is driven by the constant pursuit of clarity and innovation. He supports his clients both as a litigator and as a strategist capable of simplifying technical issues to deliver an enhanced client-experience.
Beyond the Law
Beyond the law, he is a savvy tech enthusiast who fine-tunes his digital environment using advanced productivity tools. To unwind, he enjoys gravel bike rides, immersing himself in high-fidelity (hi-fi) music, or playing tactical board games.
TrademarksIn this new episode of Question of Proof, Me Virginie Brien Gagnon discusses trademarks with Hugo Martin.
Women in Law: The Challenges Around the WorldAs part of International Women's Day, Interlegal International Network Presented a discussion panel on the challenges that women in law face around the world and how to empower women around them.
Covid-19 and personal data protectionAre our personal data victims of the period of isolation we are experiencing at the moment?
We will therefore talk about data protection and how the current measures related, among others, to Covid-19 cause significant issues. Finally, we will discuss current and future data opportunities.
Human resources in times of crisisWhat are the legal challenges to anticipate in human resources in times of crisis?
In this episode Maude Fréchette, lawyer and co-founder at YULEX, interviews Hugo Martin on the subject. We discuss the various decisions that managers can make in times of crisis, especially in connection with teleworking and the impacts of the crisis on employee management.
Social networks: to keep the party goingIn this episode of Question of Proof, hosted by Hugo Martin, we talk about social media management and its impacts — legal and societal.
The ABCs of intellectual propertyWhat do you need to know about intellectual property? What are the basic intellectual property concepts that we should all know to protect our creations?
Sylvain Desaulniers: President of PolycontrolsIn this episode of 4 Questions to an Entrepreneur, another successful Quebec entrepreneur confides in. Take advantage of his experience!
Communication Responsibility: Anti-Spam LawAre you sure that your emails comply with Canada's anti-spam law?
Communication responsibility: 4 tips to reduce risksPersonal responsibility of directors and others involved in communication: what are the tips to reduce risks?
Force majeure in times of crisisWill you be tempted to invoke the force majeure clause in your various commercial contracts and leases during lockdown?
Protection of personal dataIn this capsule, Me Bruno Provencher-Bordeleau explains some basic concepts in terms of the processing and protection of personal data.
What is a shareholder?Shareholder, a term that seems very simple, but that deserves to be explained.
Daniel Girard: president of CVTCORPMe Frédéric Letendre interviews Daniel Girard, president of CVT CORP, which develops and manufactures continuously variable mechanical transmissions (CVTs).
Is a formal notice still desirable or possible in times of pandemic?What is a formal notice? You may have heard about it often, but do you really know what it means?
Louise Bernard: CEO of RheabrioIn this episode, Me Frédéric Letendre interviews Louise Bernard, CEO of Rheabrio.
Personal data and security risks associated with teleworkingTeleworking has saved a lot of businesses during lockdown, but is it a practice that is here to stay? And what about the risks associated with teleworking in terms of personal data protection?
Juan Schneider: CEO of NanograndeIn this episode of 4 Questions to an Entrepreneur, we welcome Juan Schneider, CEO of Nanogrande. He has over 25 years of experience in technology and business.
What is personal data and where do we find it?In this capsule, Me Bruno Provencher-Bordeleau explains what personal data is to help you better understand what type of information is included in the legislation on the protection of personal data.
Paid licensesIn this new legal-strategic capsule, Frédéric Letendre, lawyer, partner and trademark agent at YULEX, explains some notions about paid intellectual property licenses.
What is a license?In this capsule, Me Frédéric Letendre, lawyer, co-founder and trademark agent at YULEX, helps you understand what a license is and the rights it confers on you.
Influencer marketing best practicesIn this capsule, our lawyer Klara Polom outlines some best practices in influencer marketing for you.
Businesses in operation: managing your employeesThe end of lockdown will come into force gradually over the coming weeks. In this particular context, do you know your rights and obligations in terms of managing your human resources? Do you know your rights as an employer if an employee refuses to return to work in the workplace?
Planning for the future: the return to workIn this legal-strategic capsule, Maude Fréchette, founder and partner, gives sound advice to properly prepare for the gradual return to work.
The different methods of marketing industrial designs: transfer vs. licenseRegistering an original industrial design has a significant impact on how it is marketed. When you are the owner of your industrial design and have obtained its registration from theIntellectual Property Office (OPIC), you have the exclusive right to the ownership of your design for a period of 10 years from the date of its registration.
Canada's accession to the Madrid Protocol: making your trademark travel internationallyCanada's accession to the Madrid Protocol on June 17 will allow Canadian businesses to protect their trademarks abroad. Below is a summary overview of the Madrid Protocol, its benefits, and the changes to be expected in Canadian trademark law.
De nouvelles exigences pour vos entreprises fédérales dès juin 2019!As of June 13, 2019, any private company incorporated under the Canada Business Corporations Act will have to comply with new standards aimed at preventing the use of companies for tax evasion and other criminal purposes including money laundering, corruption and the financing of terrorist activities.
